Senior
Product Designer & PhD.
TURNING FRAGMENTED TOOLS INTO PRODUCTS PEOPLE CAN ACTUALLY NAVIGATE.
ABOUT ME
I'm a product designer with over 10 years of design experience, including 5+ years focused on complex enterprise and digital products at scale, with a strong focus on enhancing User Experiences.
I enjoy creating meaningful digital experiences that are based on systems thinking, enterprise UX, and research-led design.
I believe that great design is invisible. It's about creating intuitive experiences that feel natural to users while achieving business objectives. My approach combines user research, data-driven decisions, and creative problem-solving.
TOOLS
SERVICES
Independent UX consulting
I take on a small number of engagements where a decade of enterprise UX and a research PhD are the actual tools.
UX AUDIT / EXPERT REVIEW
A structured review against usability heuristics and enterprise UX patterns; where users get lost, what erodes trust, and what to fix first.
PRIORITIZED FINDINGS REPORT + 60 MIN WALKTHROUGH CALL . TYPICALLY 2 WEEKS
UX RESEARCH
Interviews, usability testing, and research synthesis that turn "we think" into "we know"; academic rigor, delivered in product language.
RESEARCH PLAN, FINDINGS AND RECOMMENDATIONS YOUR TEAM CAN ACT ON
ENTERPRISE UX AND DESIGN SYSTEMS
Making complex internal platforms usable: information architecture, dashboard design, and design-system foundations that scale.
IA AND FLOW DEFINITIONS, UI PATTERNS, HANDOFF-READY DOCUMENTATION
Have something in mind?
UX DESIGN
myProjects
Project portfolio management platform
Engineering Targets
Lifecycle management platform
MB Inside
Organizational intelligence platform
Elite Rides
Dual sided car rental mobile app
Smart UX Research
Academic UX research on smart products
PRODUCT DESIGN
YKK Denim Accessories
Premium fastening accessories collection
APXPress Denim Accessories
Premium denim accessories collection